We Will Not Sell You The Bling Bling

Bling, a definition: The word “bling” refers to any unnecessary accumulation of metal or jewellery which impresses the simple-minded. I guess you know how it goes. You are sitting at your desk going through your e-mail, and you see that message. Dear Sketchin, we are planning a redesign of our website, and we are sending […]

Creativity Will Save the World!

I had a chance to speak at the Creativity Day in Rome, Milan and Reggio Emilia. It was an exciting conference. Here’s a copy of the presentation I used for these events. Feedback is very welcome.

You may be a natural at Service Design

Here is the next post about Service Design. In the previous one, I gave you an example of bad, actually nonexistent, service design. In this one, I will talk about a perfect example of good Service Design. Truth is that the business didn’t even know what Service Design is, but they did it right in […]

Trash cans, and why they matter

I have spent my holidays in Santa Maria di Castellabate; an awesome small city on the sea in the Cilento area. Wonderful vacation. Even if I was on holiday, I was not able to disconnect from my work at Sketchin and I was looking at my experience as a tourist from a professional standpoint. I […]

Send us a fax…

August ended, and holidays are already a pale memory. My main credit card expired, and I had to update the payment details for a bunch of services such as broadband connectivity, cable service, paypal, etc. etc. Needless to say I was able to update everything online, even my mobile plan. Everything but one service, my […]

Your service sucks, and why you should care

My two sons have been taking swimming classes all winter. It’s an interesting experience, at least in Italy. Swimming pools have not been designed to be usable. That’s the reality of things. A while ago I wrote this: “I think that one of the biggest problems in this country is that every product or service […]

A Consideration On Tablet Usability

During the recent Academy Awards Oscar Night Apple broadcasted a commercial on the upcoming iPad. The first thing that you will notice in the video is that the device and the User interface looks great. You will see some nice activity performed by those guys and you may definitely fall in love with the device […]

MD Touch – A New Baby On The Shelves

In the past months my team has worked on a new touch based mobile phone called MD Touch. It is now in the stores. I am quite happy of what we were able to deliver in such little time.

Your Mobile Phone Is Talking To A White Cube

It seems that spending too much time surrounded by Industrial Design and User Interface guys is mining my technical background but I am definitely falling in love with the Yanko Design web site. This small white cube will sit on your desk and will wait for your mobile phone to come close. When the cube […]

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